# How to Choose a Web Design Agency: 10 Questions to Ask
Choosing the wrong web design agency can cost you tens of thousands of dollars and months of wasted time.
Here are the 10 questions to ask before hiring.
About Their Process
1. **What's your design process?** — Look for: discovery, strategy, design, development, testing, launch, support. 2. **How do you measure success?** — They should talk about metrics: traffic, conversions, rankings, not just aesthetics. 3. **Do you do user testing?** — Real user feedback beats opinions.
About Their Experience
4. **Can you show me 5 recent projects in my industry?** — Industry experience matters. 5. **What's your average project timeline?** — Red flag if they say "2 weeks." Good design takes time. 6. **Do you provide ongoing support?** — Websites need maintenance, updates, and optimization.
About Technical
7. **Is the site mobile-responsive?** — Non-negotiable in 2025. 8. **What about SEO?** — Do they optimize for search? Or just make it pretty? 9. **Will you own the code and content?** — You should own everything. Avoid vendor lock-in.
About Cost
10. **What's included in the price?** — Clarify: design, development, content, SEO, hosting, support, revisions.
Red Flags
- They guarantee rankings
- They can't show you recent work
- They use templates exclusively
- They don't ask about your business goals
- They focus only on design, not conversions
Conclusion
The best agency asks questions about your business before they start designing. They focus on results, not just aesthetics.